Archive for June, 2009

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By John Helm MyNewPlace CEO This White paper contains an in-depth analysis on how leading owners and managers are now analyzing their spending to make better advertising decisions, the white paper outlines five basic steps owners/managers can take to evaluate which lead sources are the most cost-effective. “The typical apartment community spends $50,000 annually advertising […]

Here is some additional information if you still need to convince colleagues, superiors that ‘online’ should be at the top of the agenda, here’s some (random) ammunition to silence if not enthuse them once and for all: • 1.46 billion people are now online (source: Internet World Stats). • Total IP traffic grew 57 percent […]

What keywords are your competitors using in their online advertising campaigns?  Interested in learning their top  organic keywords, daily ad budget or average cost per click?   SpyFu.com can tell you this and more at no charge.  Just enter a Web site address and SpyFu provides its online advertising stats.  It’s an easy way to keep […]