Multifamilypro began producing conferences in 1990 that were exclusively for the apartment industry (hence the company name). The multifamily real estate segment represents a large portion of the nation’s second largest industry, and includes businesses from small multi-unit rental properties of all specialties through the largest Real Estate Investment Trusts nationwide, and the extensive variety of product and service providers that support them. Since its inception, The Annual Multifamily Brainstorming Sessions, Multifamilypro’s keystone event, has grown from a 70-person conference attended by multifamily industry insiders to annual gatherings of 1200+ professionals. More than 30 national-level events and upwards of 50 smaller-scale local versions of the event have been produced. While “Brainstorming” is among the three largest annual meetings of apartment professionals on the national stage, and perhaps the single largest gathering of top level executives and decision makers; it’s the event’s absolutely unique character that has caused it to be renowned as a “not to be missed” event. Unlike other national conventions that focus on education, networking, and resources, only Brainstorming adds the completely unique element of allowing attendees to Brainstorm face-to-face with their peers and top innovators, generating workable solutions to the challenges they share in common, and receiving shared ownership of all of the solutions generated by the entire event. The event is further enhanced by being divided into three segments: The “Main Event”, Executive Brainstorming, and The Principals’ Sessions, so attendees Brainstorm with others who share their level of organizational responsibility. Sessions are led by Facilitators who are professionally trained in Multifamilypro’s unique Brainstorming methodology.
In 2009, the company began designing its first event focused solely on hands on learning and optimizing of new media for the multifamily industry. Social Media Optimization Summits (optsum)workshops are 2, 4, or 8-hour events led by the top experts and authors in the social media realm. Attendees are invited to bring their laptops into the classroom where, with complimentary internet access, they are able to follow along with the workshop leader and begin implementing their newly acquired skills in real time.
All Multifamily events are designed with a “See it. Hear it. Do it.” approach so that attendees of all learning styles are able to fully “wrap their brains” around the information being conveyed to ensure maximum takeaway. For more information, visit www.Multifamilypro.com, www.Brainstorming.Multifamilypro.com, and www.OptimizationSummits.com.
