Books

Apartment Management Management Strategies, Ideas, Tips and Tools
If you’re looking for the ultimate apartment management idea book, look no further because this is it! Featuring more than 380 pages, this incredible source book is jammed cover-to-cover with the best insider info you’ll find anywhere, covering the most important topics of our trade including management philosophy, values and ethics; best practices; fair housing and other legal issues; recruiting and hiring; personnel policies; financial management; marketing and public relations; leasing and retention; maintenance; safety and emergency planning, and much more! Equip yourself for super success with page after page of solid, ready-to-apply information including innovative and timeless ideas and advice from the leading minds of our industry, management strategies that have been proven to work time-after-time, insightful tips that will make your job as a management pro both easier and more effective, and practical tools designed to yield dramatically improved results. It’s THE book that every Multifamily Management Professional needs within easy reach, always. Get yours today!

The Leasing Professionals Guide to Eliminating Concessions, Raising Rents and Selling Rent Increases Every Time
By Tami L. Siewruk
THE BOOK: This comprehensive program starts with the definitive book on raising rents, eliminating concessions and selling rent increases in multifamily communities, sourced from over 30 years of multifamily experience and across-the-board expertise. From presenting financial terms in a way that you can finally wrap your brain around all the way to putting the finishing touch on a rent-raising renewal, this book will fully reveal the when, where, and how behind successfully raising rents, eliminating concessions and selling rent increases and will equip you to immediately begin achieving record revenues for your company and community! Buy now and you’ll receive BONUS access to a wealth of downloadable tools and forms designed to support your efforts as well as access to a growing online repository of rent-raising and eliminating concessions resources! All for ONLY $49 … and, quantity discounts are available so you can share this invaluable resource with your team for barely a fraction of the dramatically increased dollars you’ll arm them to achieve!

101 Secrets of Relationship Leasing!
The first edition of Tami’s acclaimed “How To” for leasing more apartments and keeping more renters was released in 1999 and changed the careers and lives of thousands of Leasing Professionals! This new edition has been updated to create a new generation of front-line powerhouses … a MUST HAVE if you’re looking to improve your leasing success or that of your team! Share in the experiences and lessons learned from more than thirty years of successful career experience. It’s packed with guidance, insight, proven strategies, measurement tools, exercises and more; and each chapter ends with a concise summary to help you wrap your brain around the key take-aways. You’ll discover and truly understand the importance of relationship-building and how to put it to work for you with fabulous results, and CLOSE MORE LEASES, STARTING NOW! It’s the single most important tool for your personal leasing arsenal or to put into the hands of your leasing team, guaranteed to equip anyone who reads it to lease like a seasoned pro! Order yours now!


The BIG Book of Proven Traffic Generation Ideas
This invaluable book will quickly become one of your very favorite resources with MORE THAN 500 pages of proven ideas to boost your traffic, starting NOW! These tried-and-true traffic generation ideas have been shared with us by Apartment Professionals from coast to coast. It’s positively JAMMED from cover-to-cover with HUNDREDS of ideas (including LOTS of low-budget ones!), tips, techniques, articles, tools, and more, designed specifically to generate more traffic now! These proven ideas will show you how others across the country have boosted referrals, raised awareness, generated positive publicity, created effective marketing campaigns, produced memorable events and marketing calls and brought in more (and more) qualified traffic. It’s the one traffic generation tool you can’t afford to be without! Order Your copy today!

 

The BIG BOOK of Proven Traffic Generation Ideas: Second Edition!
Just when you thought we’d already compiled more Traffic Generation ideas than you could possibly implement, we came up with MORE! This is the Second Edition of our amazing BIG BOOK of Proven Traffic Generation Ideas, representing hundreds MORE pages of proven traffic generators shared with us by Apartment Professionals from coast to coast. It’s positively JAMMED from cover-to-cover with HUNDREDS of ideas, tips, techniques, articles, tools and more for communities of all types, styles, and budgets! It’s the SECOND traffic generation tool you can’t afford to be without!

Retention & Renewal Strategies, Ideas, Tips and Tools
Your residents are your most valuable resource, and keeping them is your most powerful strategy when it comes to ensuring your success; but residents are as diverse as the communities that they live in, so you need a many fold approach to serving and satisfying them and keeping them convinced to stay. That’s where this amazing book comes in … it’s packed cover to bursting cover with the best of the best resident retention and renewal ideas, tips, tools, and strategies that we’ve gained over many years, all in one absolutely indispensable volume that you’ll refer to time and time again. It’s worth it’s weight in gold and guaranteed to repay its cost thousands of times for years to come! Make it part of your retention strategy today!

 Write a Winning Multifamily Marketing Plan
Write a Winning Multifamily Marketing Plan is a must-have companion guide to creating a successful marketing plan for your community! This book is designed to walk you through the entire process step-by-step while providing you with the tools, forms, and critical information needed to analyze and evaluate your community’s needs, define your plan, monitor its success, and improve and adjust as needed. You’ll learn the facts and real-world information needed to create not just your plan, but also the community ads, flyers, and direct mail programs, and social media strategies that will make it most effective. The book also includes an appendix of tools and forms to help you refine your plan, and a complete marketing plan written by Tami Siewruk for a community that she successfully developed and leased-up, personally!
Click here for Table of Contents.

Note: This is the third email from Jolene with success stories from this book : “I took the advice Tami gave in her How To Write A Winning Marketing Plan on using our fax cover sheet’s as a marketing tool and it is working. We have sent out ten employment verification to employers using it and three people called asking for information from seeing the fax cover sheet. Jolene Sopalski”