Renewals

  • VACATION SAFETY TIPS

    VACATION SAFETY TIPS Here’s a handy checklist to distribute to residents at the start of the vacation season.  Please stop by the leasing center to let us know if you’ll be away for an extended period of time.  Arrange to have a friend or neighbor check in periodically to feed the pets, water the plants, […]

  • Combating Mid-Lease Negotiation

    Combating Mid-Lease Negotiation The Annual Multifamily Housing Brainstorming Sessions™ PROBLEM-SOLVING WORKSHEET (Please print, using a ballpoint pen to ensure that the second page copy comes through clearly. The first page will be delivered to the Idea Design Center for development. The second page is yours to keep.) FILE UNDER: ®Leasing xMarketing ®Mgmt. ®Training ®HR ®Service […]

  • Inspection Treat

    Inspection Treat BRAG SESSION Facilitator: Amy K. Brainstormer’s Name: Sheri Donaghy Topic Assigned: Brag about the best idea that you’ve recently implemented Idea/Theme: Placing a beautiful card along with decorative Almond Rocas on resident’s counters after another Unit-by-Unit Inspection. Key Visuals: Ornate card with message Almond Roca Media Vehicle(s): Explain how the idea / program […]

  • Coping With Resident Job Losses

    Coping With Resident Job Losses The Annual Multifamily Housing Brainstorming Sessions™ PROBLEM-SOLVING WORKSHEET (Please print, using a ballpoint pen to ensure that the second page copy comes through clearly. The first page will be delivered to the Idea Design Center for development. The second page is yours to keep.) FILE UNDER: ®Leasing xMarketing ®Mgmt. ®Training […]

  • Lowering Home Purchase Losses

    Lowering Home Purchase Losses The Annual Multifamily Housing Brainstorming Sessions™ PROBLEM-SOLVING WORKSHEET (Please print, using a ballpoint pen to ensure that the second page copy comes through clearly. The first page will be delivered to the Idea Design Center for development. The second page is yours to keep.) FILE UNDER: ¨Leasing xMarketing ¨Mgmt. ¨Training ¨HR […]

  • Combating Lease Breaks

    Combating Lease Breaks The Annual Multifamily Housing Brainstorming Sessions™ PROBLEM-SOLVING WORKSHEET (Please print, using a ballpoint pen to ensure that the second page copy comes through clearly. The first page will be delivered to the Idea Design Center for development. The second page is yours to keep.) FILE UNDER: ¨Leasing xMarketing ¨Mgmt. ¨Training ¨HR ¨Service […]

  • Wheel Of Fortune Renewal Game

    Wheel of Fortune I Topic Assigned: Create a list of all the renewal strategies your group has heard of (i.e. requiring residents to give a 90-day notice to vacate; letting residents renew on a month-tomonth basis, etc.) Once this is completed, review each strategy to see if you can improve it or recommend alternatives. Next […]

  • Renewal Laundry List

    Renewal Laundry List When negotiating renewals, we often assume that carpet cleaning or some other renewal token is what our Resident wants. And even in tough renewal markets, we sometimes give away too much for renewals. Consider having a list of renewal incentives that can be offered only as necessary to close the renewal. For […]

  • Renewal Package

    Renewal Package Theme: We created an UPS/FEDEX look-alike door tag that reads sorry we missed you, you have a package left in the office “PERISHABLE” when the resident arrives we provide them with a gift of the month. This month is “keep your roots planted” Renew today. It is a nice potted live plant. This […]

  • Renewal Rewards

    Renewal Rewards Theme: Ceiling fans, carpet cleaning, new counter tops, new bathroom fixtures, new blinds, etc. One or Two of these items to each resident that signs a new lease agreement for at least 1 year. Cost: $500-1200.00 Results: Great resident retention. Up 75% from the year before. Walter Klinger Cafritz Company

  • Renewal Appreciation Breakfast

    Renewal Appreciation Breakfast Visuals: Happy Residents Media: Flier to all Residents Implementation: At our property we have a front and back gate. Between 4:30 am and 8 am 2 employees were posted at the front gate and two at the back. As residents drove off to work or to take the kids to school we […]

  • Rewarding Long-Term Residents

    Rewarding Long-Term Residents Visuals: resident of the month sign Media: newsletter Implementation: reward long-term residents with maid for the day, movie tickets, dinner gift certificates, etc. Cost: 50.00 a month Results: makes them feel special and promotes long term residency and aids in res. referrals Lynda Hamilton lifestyle

  • Student Renewal Poster

    Student Renewal Poster Each year for our renewal campaign, we put together a full package of materials that relay the necessary information to both our residents and guarantors (we are in student housing). In addition to the normal newsletters and other materials, we create a poster-size (24” x 36”) board to put on an easel […]

  • Monthly Renewal Party

    Monthly Renewal Party Theme: For our renewals, we offer monthly renewal parties where we have refreshments and the staff ready to type renewals on site. Media: resident newsletter Cost: Just Effort Results: We have decreased resident turnover and we have been able to have residents renew their lease without hunting them down to get them […]

  • No Brainer Renewal Calendar

    No Brainer Renewal Calendar Theme: The “No Brainer Renewal Calendar” helps to do the steps required to send out 30, 60 and 90 day notices, as well as other “renewal flyers” that you send to residents on a regular monthly basis. Visuals: I used a basic calendar on Microsoft Word. Media: n/a Implementation: Trying to […]

  • Renewal Block Party

    Renewal Block Party Theme: We have three properties close together so we do block parties for renewals. We pass out flyers and travel with the host being a different property each week. We average 30 renewals per week once we start rolling with the traveling show, BBQ grill, balloons, candy and lots of energy from […]

  • Renewal Incentive Program

    Renewal Incentive Program Theme: 7, 14, 21 Day Renewal Incentive Program. Our communities had a tough time getting people to respond to our renewal letter with out first shopping the entire market and at times doing in-depth market studies to present to us. In addition, with concessions and lower rents in the market, our notice […]

  • 20 Ways to Obtain a Renewal

    20 Ways to Obtain a Renewal WELCOME HOME LETTER SURVEY Dusty Rhoton WestPac Properties, 4255 E. Soliere Avenue, Flagstaff, Arizona 86004    Theme: I send a great “Welcome Home Letter” survey to every new resident who moves in and then everyone who submits the form BACK to the office receives another great letter with a […]

  • WELCOME HOME LETTER SURVEY

    WELCOME HOME LETTER SURVEY Dusty Rhoton WestPac Properties, 4255 E. Soliere Avenue, Flagstaff, Arizona 86004  Theme: I send a great “Welcome Home Letter” survey to every new resident who moves in and then everyone who submits the form BACK to the office receives another great letter with a Lottery Ticket. One day……someone;s gonna win lotsa […]

  • COLORFUL LEASE RENEWAL HINTS

    COLORFUL LEASE RENEWAL HINTS Vicki Russell-Webber Jc Hart Co, 2730 Riverchase Dr, Indianapolis, In 46214  Theme: Lease renewals Visuals: Colorful plastic toys or sporting good items, purchased at the dollar store. Item should be at least 6 to 12 inches or bigger! Implementation: Leave something “showie” on the residents door about 60 days out from lease end. This […]

  • THE LAST 30 MINUTES OF THE DAY

    THE LAST 30 MINUTES OF THE DAY Ronnie Marshall My idea is for resident retention. The last 30 minutes of the day can be used as valuable time to get out of the office and spend time with your current residents. There are lots of little things you can do at any property. Here are […]

  • THANKSGIVING RENEWAL PARTY

    THANKSGIVING RENEWAL PARTY Karen Martin The Hanover Company, 5847 San Felipe Ste 3600, Houston, Tx 77057  Theme: Last November one of my Dallas properties came up with this idea for a renewal party. It was just prior to Thanksgiving and we were faced with a high number of lease expirations, so thinking outside of the box, […]

  • RESIDENT VIP DISCOUNT CARD

    RESIDENT VIP DISCOUNT CARD John Conti Lewis Apartment Communities, 1156 N. Mountain, Upland, CA 91785 Theme: Resident VIP Discount Card Visuals: Discounts are offered to all residents of Lewis Apartment Communities. These cards can be used for discounts at most local merchants. Media: This program is advertised via counter top displays for all new prospects to see. This […]

  • RELIEVE HOLIDAY STRESS RENEWAL PARTY

    RELIEVE HOLIDAY STRESS RENEWAL PARTY Deanna Winchester Hanover, 5847 San Felipe 24th Floor, Houston, Texas 77057 Theme: “Relieve Holiday Stress Renewal Party!” A party for our residents whose leases expire in December and January. Visuals: We mail fancy invitations to the residents whose leases are expiring requesting an RSVP and then the night of the party, we […]