Tag Archives: Marketing

  • Coloring Sheets

    Pamela Sullens Category: Leasing   Theme: Contact the local Day Care Centers and deliver a flyer as a coloring sheet for the children to color and then if they bring into the leasing office their coloring sheet will be an entered into a drawing for children to win a Toys R Us gift card.  Offer […]

  • Come Grow With Us

    William Lewis Green   Category: Leasing, Marketing   Theme: Springtime – “Come Grow With Us”   Visuals: Banners with theme on community fence; resident referral door hangers / posters.   Leasing office will have flower pots dressed up with flower pens, seed packs, and candy.   Media: Community ad in For Rent Magazine, internet sites; […]

  • Singles Get Togethers

    Brian Kroker     Category: Leasing   Theme: We partner with Singles Groups to provide our clubhouse to them for free for their events.  This gives us a chance for people to come to our community who might not otherwise.   Implementation: Contact local Singles Groups, who hold regular parties and get togethers.   Cost: […]

  • Designer Showcase Extravaganza

    Anita Alberger   Category: Leasing   Theme: Designer Showcase Extravaganza   Visuals: Direct Mail was a huge part of this promotion. Designing a marketing card with upscale lifestyle photos of people relaxing and enjoying home in very stylish apartment homes. In the publications and internet it was adding Banners & Starbursts to invite the prospect […]

  • Bring A Friend

    Bring A Friend BRAG SESSION Facilitator: Sherri M Stawick Brainstormer’s Name: Elaine Therault Topic Assigned: Brag about the best idea that you’ve recently implemented Idea/Theme: Bring A Friend Weekend Key Visuals: Costumes, food, Sent out flyers Media Vehicle(s): Explain how the idea / program was implemented: To increase resident referrals we sent a letter to […]

  • Leasing & Absorption Reference Snapshots

    Leasing & Absorption Reference Snapshots The 11th Annual Multifamily Housing Brainstorming Sessions™ ! November 8-10, 2000 ! Reno, Nevada IDEA DESIGN DIRECTIVE FACILITATOR: Lisa Trosien SESSION: 1 TABLE #: 1 BRAINSTORMER’S NAME: TOPIC ASSIGNED: Brag about the best idea that you’ve recently implemented! Please be certain to include as many details as possible to assist […]

  • Frequent Referral Card

    Frequent Referral Card The Annual Multifamily Housing Brainstorming Sessions™ IDEA DESIGN DIRECTIVE FACILITATOR: Becki Lord SESSION: 3 TABLE #: 33 TOPIC ASSIGNED: Resident Referrals can be an inexpensive yet effective way to increase our communities’ traffic. Consider all the ways we can increase resident referrals with both paid and non-paid promotions. Create a promotional program […]

  • It Pays to Refer

    It Pays To Refer BRAG SESSION Facilitator: Caro Eddy Brainstormer’s Name: Topic Assigned: Brag about the best idea that you’ve recently implemented Idea/Theme: It Pays to Refer Key Visuals: Bright yellow key chains Huge yellow green Banners Monthly Flyers Coffee Mugs, cookies. Media Vehicle(s): Explain how the idea / program was implemented: Key Mangement wanted […]

  • Past Resident Referrals

    name: John Nuernberger email: johnn@sterlingsl.com phone: 314-863-4900 Company: Sterling Properties address: 720 Olive Street city: St. Louis state: Missouri zip: 63101 Category: Leasing Theme: Past resident referral program – Using our resident data system we produce lists for each of the properties of residents who have lived at the property and were in good standing […]

  • Office Index File With Directions to All Local Attractions

    Office Index File With Directions to All Local Attractions The 11th Annual Multifamily Housing Brainstorming Sessions™ ! November 8-10, 2000 ! Reno, Nevada IDEA DESIGN DIRECTIVE FACILITATOR: Terri Nicholson SESSION: 1 TABLE #: 38 BRAINSTORM NAME: TOPIC ASSIGNED: Brag about the best idea that you’ve recently implemented! Please be certain to include as many details […]