Kinetic Email uses transitions and animation to deliver key content. An example is an automatic sliding carousel with each slide displaying a different set of content. Kinetic Interactive. Kinetic email with the addition of elements that respond to user action.
One of the most exciting things I am working on is kinetic email. Designed to make emails look and feel more like a website experience, kinetic emails introduce a new layer of interactivity to the email experience. As ISPs like Gmail continue to adopt these functionalities, it will make the experience in the inbox more fluid and quicker to the register.
The best examples of kinetic email include hover buttons, hotspots, lease now, image carousels and other features. The upside is that these emails are not only more attractive than traditional email, but they’re also more effective for encouraging recipients to engage with us.
What are you doing in your apartment marketing email program?