The last time you played “let’s pretend,” chances are you were only concerned with the three R’s (reading, ‘riting, and ‘rithmetic). This time, we’re going to play a grown-up game of let’s pretend, where you get to be the Resident or Future Resident -and we’ve got four R’s to contend with (Rentals, Renewals, Retention, and […]
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‘Lease renewals’
Contributed by Ronnie Marshall, Tarragon Management You can order magnets. Laminated cards – small magnets that go on your residents fridge at move-in. Laminated pages of the promotion in the office to use during the leasing process. This idea does not work if your staff doesn’t pump it up at move-ins/parties/flyers. We wanted to create […]
Contributed by Christopher Dembitz, Clark Whitehill Enterprises, Inc. Reward the entire staff, especially maintenance personnel, when someone renews. A key part of our compensation program is the lease renewal bonus. Everyone at a site gets a monetary bonus (based on their position) when a lease is renewed. This works very well for maintenance personnel, as […]
Offer your residents an incentive to renew their leases early. This can be, and has been, done during an open house, or you can set aside a special month, like February or March, for the renewal incentive. This is how it works: Advertise to your residents through your newsletter, emails and notices that you are […]
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