n This time of year, doesn’t it just feel as though everything is flying straight at us at warp speed? With so many things that need to get done, it’s hard not to feel rushed. You’re probably already wishing for Valentine’s Day decorating and marketing ideas for your apartment community; so here’s a Valentine’s Day […]
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Archive for the
‘Traffic’ Category
Our communities have a very aggressive resident referral program. We encourage our residents to refer friends, co‑workers, etc. Recently, at two of our Ohio communities, we started making up “Resident Referral Gift Baskets.” These baskets contain candy, Play‑Doh, squirt guns, bubbles, gum, community brochures, and a resident referral flyer. The flyer explains the program: $200 […]
December 30, 2010
Hardcover – Item #LP01 – $47.50 or Soft Cover – Item #LPS01 – $29.50 You won’t find a better gift for yourself or your Leasing Team this year than this amazing planning and tracking tool designed especially for Leasing Professionals to track and improve their productivity! More than just a really great daily calendar with […]
December 17, 2010
apartment leasing, Apartment Management
Apartment Leasing, Apartment On-site, Multifamily Industry, People, Product, Traffic
Our goal at Newport and Concord Village is to cross-train all our staff, increase qualified traffic, encourage return visits, and improve our closing ratios. In addition, by cross-training, we will be able to improve the market-ready condition of our vacant apartments and decrease the response time to our maintenance requests. Our team members include the […]
November 19, 2010
Here’s a little good news for you… Apartment Rentals Surge in U.S. on Home Foreclosures, Job Gains Source: www.bloomberg.com U.S. apartment landlords are seeing a surge in rentals as mounting foreclosures reduce homeownership and an improving job market for young adults encourages them to find their own places to live.
I have a few thoughts to share on the topic of social media today, and I should tell you up front that I intend this post to provoke conversation, and I hope you’ll participate! You all know how passionate I am about the need to begin using social media now, because I truly do believe […]
A CONVENIENT TRUTH Let’s face it, the world runs on lattes and 5-hour energy these days. People constantly en route from one destination to another, and during these transits they are going … mobile. What once was a sedentary task, web browsing has evolved: users are accessing the internet via phones and mobile devices from […]
A few years ago at one of the Brainstorming Educational Sessions “Practical Leasing Strategies, Creative Marketing Ideas and Proven Management Techniques from Across the USA.” was presented by Donna Olson of Olson Training, Kara Rice of Gracehill, and Rebecca Rosario of Full House Marketing, this sessions was both entertaining and idea-packed as it took attendees […]
We all know that one important part of traffic generation is outreach marketing; building relationships with area employers, locators, and other community organizations in the hopes that they will send apartment-seekers our way. We also know that there is much more to successful outreach marketing than simply dropping off some brochures or bringing in the […]
I have never shared a link to an article as a single post on this blog until now. If you are using or planning a fan page on Facebook you need to read this article, in fact read it twice and bookmark it! From the article: Facebook recently announced a series of changes to its […]
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