Archive for the
‘Resident Retention’ Category

Here’s a guaranteed way to get your residents to visit the office when you have trouble getting them to respond to your letters and calls at lease renewal time. Have you ever noticed that when the UPS person leaves a sticker on the resident’s door, they come running to the office? A post-it note from […]

Reduce Vacancy Loss: Step Up Your Move-In Dates “You have 24  Notice to vacates for the month ending. How do you rent the apartments quickly and get the new resident to move in as soon as possible? I was faced with this situation several years ago when I had just begun as the new Manager […]

A few years ago at one of the  Brainstorming Educational Sessions  “Practical Leasing Strategies, Creative Marketing Ideas and Proven Management Techniques from Across the USA.”  was presented by Donna Olson of Olson Training, Kara Rice of Gracehill, and Rebecca Rosario of Full House Marketing, this sessions was both entertaining and idea-packed as it took attendees […]

By Joel R. Nelson, Yardi Systems In a highly competitive business environment, harnessing the power of the Internet can be your best strategic move in meeting the ongoing challenges of attracting prospects, retaining residents, and generating new revenue. Consider that according to Compete, Inc., up to 72 percent of rental prospects with access to the […]

(And Other Soft Market Tips) By Doug Chasick, CPM®, CAPS, CAS, Adv. RAM, CLP, SLE Here’s a PROVEN strategy to deal with Resident turnover in a soft market. I’ve used it many times and it has always worked better than sending out renewal letters when my market disappeared! This idea is based on my belief […]

California-based fitness equipment company Expresso Fitness (www.expresso.com) will release its first interactive exercise bike and best mountain bikes under 1000, the S2r Exercise Bike, in April. The S2r is the first bike of its type to offer web-based exer-gaming features like the company’s signature road tours and off-road games on a 19-inch screen. The handles […]

By Elaine Dumler Look out your office window, and you may notice many of the cars in the parking lot sporting a “Support the Troops” yellow ribbon magnet. Your HR department asks about military service on job applications. You may even recall the donations canister in the break room for a few months before Christmas. […]