Here’s a guaranteed way to get your residents to visit the office when you have trouble getting them to respond to your letters and calls at lease renewal time. Have you ever noticed that when the UPS person leaves a sticker on the resident’s door, they come running to the office? A post-it note from […]
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Archive for the
‘Apartment Management’ Category
By Jim Whitt Before you invest time and money in traditional strategic planning consider this — only 5-10% of strategic plans are ever implemented. The reason most organizations engage in strategic planning is to reduce anxiety. It’s like taking a couple of aspirin for a headache. In this case the headache is the future. The […]
Reduce Vacancy Loss: Step Up Your Move-In Dates “You have 24 Notice to vacates for the month ending. How do you rent the apartments quickly and get the new resident to move in as soon as possible? I was faced with this situation several years ago when I had just begun as the new Manager […]
By Tami Siewruk Anyone who has known me, including our long-time Sales and Marketing Magic subscribers, can attest that “leasing with concessions” is practically an expletive in my vocabulary. Choosing whether or not to offer leasing concessions is often not a decision you or a supervisor makes rather it is one that the market dictates […]
Big Fish, Little Fish: Politics By Tami L Siewruk Office politics are often not discussed, acknowledged or even recognized. But in recent years reasonable and responsible office politics have been acknowledged as great skills in the business world. It is likewise known that negative, deceptive and unethical practices can lead to disaster in the workplace. […]
A few years ago at one of the Brainstorming Educational Sessions “Practical Leasing Strategies, Creative Marketing Ideas and Proven Management Techniques from Across the USA.” was presented by Donna Olson of Olson Training, Kara Rice of Gracehill, and Rebecca Rosario of Full House Marketing, this sessions was both entertaining and idea-packed as it took attendees […]
“An Alternative Marketing Source—Increase Occupancy and Rental Income Simultaneously.” By Diane Steele There is a lucrative market of potential renters searching for a property just like yours to live at– the corporate business market. You may think businesses primarily rent corporate business apartments from communities that are large, have a corporate leasing team, or are […]
Brad Marting’s presentation on How to Sharpen Your Financial Analysis Skills was delivered with humor and patience. Brad walked a roomful of mostly right-brain participants through a decidedly right-brain process—in a way that was both clear and interesting! Brad began with a couple of basic questions that illustrate many of our secret—or not so secret—feelings […]
By Bradford K. Marting and Jennifer A. Nevitt Casey Establishing prices for apartments has become an often debated topic of late. Whatever system used to evaluate and set rent levels is considered a pricing model. There are manual systems, automated systems, and hybrid systems. Pricing models support various strategies at different times based on particular […]
This is a great tool given to me by my Asset Manager to better manage my lease expirations with my traffic trends. This idea took some getting used to because I was trained that we only offer 6 and 12-month lease terms. Those were the options no matter what month you leased an apartment home. With the Lease Expiration Board […]
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